Client Case Study: Guardian Technologies
At Rimu Marketing we work with a number of inspirational small businesses across a diverse range of sectors. We wanted to share a recent client case study to illustrate some of the projects we have worked on recently with one of our clients, Guardian Technologies. We have worked with Guardian Technologies for about 18-months and…
Read MoreWhat is a digital footprint? And how do you use it to become a talent magnet?
Today, more than ever we live in a digital world. We use the internet for everything, booking a restaurant; finding out the address of the local florist; communicating with friends and family; and yes also in our search for a new job or recruiting for one. So, what is a digital footprint? Simply, it is the…
Read MoreThe joy of Marketing Statistics – A Small Business guide to Market Research
This week we are delighted to invite our resident marketing research guru Michelle Quickfall to tell us a bit more about how important it is to understand your marketing statistics for a small business, here is what she had to say: At Rimu Marketing we talk a lot about understanding and defining your ideal client. …
Read MoreThe Power of Radio Marketing!
On Friday 6 April I was delighted to join Melissa Gale on the Marlow FM Biz Buzz programme. This got me thinking, about the future of more traditional forms of media such as press advertising, TV, radio and outdoor eg: billboards and bus stops, etc. When I first qualified with the CIM on my marketing…
Read MoreCelebrating Rimu Marketing's 4th Birthday!
I cannot believe that this month we celebrate Rimu Marketing’s 4th birthday. When I think back to those early days and what we have achieved, we have come a long way and what a journey it has been. Most importantly, we have met and worked with a number of inspirational and very successful small business…
Read MoreThe pitfalls of blog writing – 8 things to avoid
In today’s digital world, there is no question that blog writing has become an everyday part of your marketing mix for any small business. Not only will it help you improve the SEO on your website; but more importantly a blog enables you to share your opinions or debate a news item with your ideal…
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