The last year has been tough. As we approach the anniversary of when the UK first went into lockdown, there is a feeling of positivity out there. With the announcements of the four steps that will take us out of lock down, there is hope that things this time will be different. As we also…

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I have always loved languages. At school I studied French, went to live in Montpellier and married a Spaniard. I love different food, cultures and people and speaking their language is like having the key to unlock such amazing conversations and experiences. It is easy to assume that English is the primary language on the…

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Many were pleased to see the conclusion of 2020 and see in the new year. Without doubt things did were different in 2020 and the predictions we looked at this time last year in our “Small Business Trends for 2020” article did not quite play out, some themes definitely did still play out. Perhaps things…

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In today’s digital world social media forms a key part of the marketing toolkit, used by many to help promote their small business, engage with their target audience and sell their product or service. There are many different social media platforms, all with their own unique benefits to choose from. It is important to choose…

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There are many ways you can connect with your ideal client and in recent years social media has become one of the best and most cost-effective ways for small businesses to achieve this. Defining your social media strategy and considering how it works alongside your other marketing activity is really important. What is a social…

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What is SEO? SEO stands for Search Engine Optimisation. In a nutshell, this means working to ensure that your website, content and profile are highly ranked on search engines such as Bing, Yahoo, and most importantly, our dark overlord, Google.  Some social media sites such as YouTube and Instagram have similar algorithms and might well…

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