Marketing Resources

Introducing your Ideal Client

Ideal Client

We conducted research at the end of 2018, to understand more about the marketing challenges faced by small businesses in the Thames Valley.  We had a great response and there was an overwhelming message, the key challenges small businesses faced was that they needed to find more clients. In fact over 90% of respondents said…

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7 Essential Small Business 2019 Marketing Trends

2019 Marketing Trends

January is certainly a time for reflection and a time to plan for the year ahead.  The marketing industry continues to change and evolve at an ever increasing pace.  To help you get started we wanted to share our essential small business 2019 marketing trends with you. 2018 was a good year (CLICK HERE to…

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Rimu Marketing’s 12 Days of Christmas . . .

Image - 12 days of Christmas

This time of year is a busy one with retail shops trying very hard to attract your attention with their creative and festive marketing campaigns.  With shoppers spending in excess of £2m in the UK for many businesses it will be the difference between a profitable end of year and not.   The retail audience…

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Which Social Media Scheduling tool is right for you?

Social Media Scheduling Tools

Social media is without a doubt a key part of any small business’ marketing mix in today’s digital world.  Keeping on top of your social media engagement can be challenge, without it taking up a huge amount of time.  Social media scheduling tools are a great way to help small business owners to be more time…

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To Network? Or not to Network? That is the question

Photo Credit: Joanne Tolner Photography When I set up my business nearly 5 yrs ago I had just left the corporate world. I was trying it out on my own and not sure really where to start.  One of the best pieces of advice someone gave me was “to fill your diary with network events”.  Go…

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How important is customer loyalty for a small business?

Customer Loyalty

I recently had an interesting experience when renewing my home insurance.  Now like many I watch the programmes on television which advise you to shop around and over the last few years I had been lazy.  Being busy running a business and home I had not taken the time to review my home insurance.  Well…

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