The Benefits Of Working With A Marketing Consultant

Tuesday 9 July was a good day, jam packed full of learning, networking and discussions about all things marketing. I was fortunate to attend the 16th CIM Digital Conference just outside of Cambridge at the Duxford War Museum. Now as a secret plane spotter this event caught my eye, not just for the insight and…

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The Best Way To Attract New Clients On A Budget

With a sense of continued caution amongst small business owners, this month it feels like I am having quite a few conversations about the best way to attract new clients on a budget. This was also one of the key questions that came out of our annual customer survey back at the beginning of the…

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What Is Direct Marketing?

In May we mark Mental Health Awareness month (w/c 13 May), one of the key dates in the wellbeing calendar. I note this because there is increasing pressure on many to do more, with less time and less resources, the marketing industry is also feeling this pressure. It is important to continually focus on self-care,…

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Celebrating RIMU Marketing’s 10th Birthday

Over the last ten years, RIMU Marketing has gone from strength to strength. The brand story is a fairly familiar one. I initially set up the business to have a flexible working solution around my young family but I soon realised that establishing the business was one of the best decisions I made for my…

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The Benefits Of Email Marketing For Small Businesses

Email marketing has always felt like a gift for a business of any size. We will explore the benefits of email marketing for small businesses in just a moment, but done well, with an estimated ROI of 40:1 it can support all marketing campaigns. I sometimes have the discussion with small business owners as to…

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Making The Most Of Your LinkedIn Profile

The social media marketing landscape continues to change and evolve at a fast moving pace, keeping up with the changes sometimes feels like a job in itself.  When I meet with a new client for the first time one of the first questions we will explore is which social media network is right for their business.  For…

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