The pitfalls of blog writing – 8 things to avoid

In today’s digital world, there is no question that blog writing has become an everyday part of your marketing mix for any small business.  Not only will it help you improve the SEO on your website; but more importantly a blog enables you to share your opinions or debate a news item with your ideal…

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Top 10 tips to write an engaging blog

At the beginning of the year I asked my clients what areas of marketing they felt they most needed some help with, writing a good blog was definitely one area that people wanted to hear more about, hence the inspiration for this article.  There is so much content available today online, how do you make yours…

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