Posts Tagged ‘Marketing Planning’
8 Most Frequently Asked Email Marketing Questions
This month we are focusing on email marketing. Earlier this year, we conducted some research to understand more about some of the challenges our small business audience was facing this year. Not surprisingly, there were some great questions in there like: “How do I find more clients?”, “How do I increase my visibility?” and “Where do I focus…
Read More6 Small Business Marketing Ideas on a Budget
We recently conducted some research amongst small business owners to discover what they thought their biggest marketing challenge was in 2023. It is something we do every year as a way of keeping connected to our clients and a wider audience, the results were insightful and will help shape some of the content that I plan…
Read More2023 Small Business Marketing Trends
As life begins to return to normal, post the festive season, there is an air of reflection, planning and positivity. At this time of year, it feels like a fresh start, a new beginning and a time to reflect on what to continue doing or do differently. My year kicked off with an online networking…
Read MoreWhat is customer retention marketing?
We have started to work on our 2023 marketing plans with many of our clients this month. As part of these discussions there seems to have been a reoccurring theme around how they engage with their current clients, it got me thinking. Our conversations reminded me that this area of marketing (customer retention) really is…
Read More2023 Content Planning
I cannot believe that we are already starting to think about 2023 content planning, but it is a topic which has cropped in conversation with my clients over the last few weeks. With just 75 days until Christmas (at time of writing), it might seem a little early to start planning for 2023, but there…
Read MoreIs it time for a Marketing Strategy Review?
I can’t quite believe we are already in June – it feels like only yesterday that 2022 was lying ahead of us and we were discussing putting together a marketing strategy for the year ahead. Whilst summer is here at long last and post-lockdown life has returned to somewhat normal (with a few bumps along…
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